There are many opportunities to cut corners and save some money on cheaper inks, paper and other consumables. Why not do it? The short answer is quality.

Here’s a great example of probably the first print job I did when I first moved to Thailand in 2015. It’s for an outdoor sign that will face harsh sun all day and has barely any shelter from the heavy rains of Bangkok. It’s the one on the right side. Next to it, on the left, is the new version we did for 2017. The design only has 2 colors red and black but you can see after 2 years of direct sun and direct rains, the color has barely faded.

We have all tried cheaper alternatives and sometimes it works, but the standard is always “you get what you pay for”. A little bit extra cost is worth my customer telling me my prints last longer than the other shops.